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Blog: The Source

Your gateway to all things green coffee buying, selling, and coffee markets. Education, real stories, and market updates to help roasters and producers build true direct trade relationships.

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How to Make the Most of World of Coffee Brussels 2026: 7 Tips For Roasters

Don’t let the hundreds of booths and events overwhelm you. This trade show is a rare opportunity to build the face-to-face producer relationships that define sourcing for years to come. Discover our tips to stay focused and ensure your time in Brussels transforms your business.

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How to Make the Most of World of Coffee Brussels 2026: 7 Tips For Roasters

How to Make the Most of World of Coffee Brussels 2026: 7 Tips For Roasters

Don’t let the hundreds of booths and events overwhelm you. This trade show is a rare opportunity to build the face-to-face producer relationships that define sourcing for years to come. Discover our tips to stay focused and ensure your time in Brussels transforms your business.

Read more
Trade Show Best Practices for Coffee Producers (Tips from Algrano's Sales Team)

Trade Show Best Practices for Coffee Producers (Tips from Algrano's Sales Team)

Producers spend thousands to attend a trade show and many come back with nothing but business cards. Learn what our team does to turn a quick chat into a sales opportunity.

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U.S. Roasters: Your Tariff Refund Process

U.S. Roasters: Your Tariff Refund Process

The U.S. Supreme Court struck down the IEEPA tariffs and are potentially subject to refunds. Algrano has already filed the claimback on your behalf: no action needed on your end. Here's exactly what happens next.

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Trade Show Best Practices for Coffee Producers (Tips from Algrano's Sales Team)

Producers spend thousands to attend a trade show and many come back with nothing but business cards. Learn what our team does to turn a quick chat into a sales opportunity.

Read more
people sitting on chairs
Algrano at World of Coffee San Diego 2026: Agenda For Producers

Algrano at World of Coffee San Diego 2026: Agenda For Producers

Meet roasters, sell your coffee, and learn about Algrano’s Grower Capital program at World of Coffee San Diego 2026. Here’s everything happening at Booth #3622.

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PRF 2026 El Salvador: Algrano’s Agenda

PRF 2026 El Salvador: Algrano’s Agenda

Coming to PRF 2026 El Salvador? Discover how the Algrano Matchmaking Area at the event connects you with shared shipment solutions, financing, and 1:1 direct trade partnerships.

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AFCA 2026 Addis Ababa: Meet roasters and join cuppings and panel!

AFCA 2026 Addis Ababa: Meet roasters and join cuppings and panel!

Algrano and the African Fine Coffees Association are joining forces. We are bringing a delegation of more than 20—including buyers from the US and Europe—to Ethiopia. Join our panel on "Why buying from Africa feels hard" and attend our Open Cupping.

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U.S. Roasters: Your Tariff Refund Process

The U.S. Supreme Court struck down the IEEPA tariffs and are potentially subject to refunds. Algrano has already filed the claimback on your behalf: no action needed on your end. Here's exactly what happens next.

Read more
people sitting on chairs
U.S. Roasters: Your Tariff Refund Process

U.S. Roasters: Your Tariff Refund Process

The U.S. Supreme Court struck down the IEEPA tariffs and are potentially subject to refunds. Algrano has already filed the claimback on your behalf: no action needed on your end. Here's exactly what happens next.

Read more
Central America & Mexico Harvest 2026: A season of “waves”

Central America & Mexico Harvest 2026: A season of “waves”

After a period of relative stability, the 2026 harvest across Central America and Mexico is proving to be a season of “waves”. While some regions are seeing healthy rebounds, others are facing significant volume drops and timing shifts that could affect your sourcing strategy.

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Algrano at World of Coffee San Diego 2026: Agenda For Roasters

Algrano at World of Coffee San Diego 2026: Agenda For Roasters

Meet producers, cup fresh coffees, and explore direct sourcing strategies with Algrano at World of Coffee San Diego 2026. Here’s everything happening at Booth #3622.

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Featured resources

Direct sourcing calendar 2026-27 for green buyers

Your 18-month guide to shipments and arrivals, helping you colourfully plan ahead and enjoy the unique benefits of working directly with producers.

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Our impact: 2023 progress update

Producers are getting more business and premiums, while new roasters are sourcing more coffee than ever with confidence. Learn about Algrano’s impact, pre-financing, data sharing with producers, and what's beyond relationship coffee. 

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Humboldt Bay Coffee x Mountain Harvest

Discover how Humboldt Bay Coffee transformed its sourcing by partnering directly with Mountain Harvest. This case study reveals how shared values, transparent relationships, and Algrano's model deliver exceptional quality & significant farmer impact!
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All blogs and resources for producers

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WOC Geneva 2025: A celebration of evolving partnerships

Celebrating a decade of Algrano's journey at World of Coffee Geneva 2025. Here you can check the highlights the launch of new services to empower producers, the genuine connections forged at the booth, and the community spirit that continues to drive Algrano's mission of people-first coffee trade.

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Landed price explained. How going beyond FOB helps your sales to roasters

Learn how to clearly present your coffee's price to any roaster, discover your coffee's true market value, and become more competitive.

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Are you ready to sell coffee on Algrano?

What you need to know before sending private offers to your roasters.

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US tariffs update

The US has introduced new tariffs on green coffee, starting April 5th, 2025. We understand you may have questions. Below is a summary of the new tariffs and what they mean for roasters in the USA and your supply chain partners at origin.

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Provide Market Feedback: Join our Roaster Panel

Help producers become better sellers by joining our Roaster Panel. Express your interest here!

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World of Coffee Geneva 2025: Join Algrano for a week of connection, celebration, and coffee!

Join Algrano at Booth #1369 at World of Coffee Geneva, June 26th to 28th. Celebrate our 10th anniversary, meet producers & roasters, experience unique cuppings, explore DACH market insights with CEO Raphael Studer, and network with roasters and coffee professionals cycling through Geneva. Your hub for direct sourcing – connect with the Algrano team!

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From farm to roaster: How coffee producers navigate the market

How do coffee producers really sell their beans and what stands in the way of fair prices? From learning to price and market their own lots to surviving climate shocks and challenging the rules of global trade, Brazilian producers show what it really takes to “go direct.” Featuring insights from the Filter Stories podcast, this post unpacks the real business behind beautiful coffee, and why relationships, not just quality, drive sustainability.

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Algrano at SCA Expo 2025: Redefining coffee relationships in Houston

From a buzzing booth to bold conversations on finance and accountability, producers and roasters came together not just to taste coffee, but to rewrite the rules of how it’s sourced. This post brings you the standout stories: a roaster’s call for real commitment, a producer’s fight for fair credit, and the quiet power of transparent conversations that actually change things.

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SCA Expo 2025: A guide for roasters and producers

Whether you're sourcing green coffee, showcasing your harvest, or just soaking in the energy, SCA Expo 2025 is the place to be.
This guide breaks down everything you need to plan your schedule, taste the right coffees, hit impactful lectures, and build meaningful relationships across the supply chain—especially if you're a roaster or producer. Don’t just attend: make it count.

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What we learned in Honduras: credit, chisme, and why origin trips hit different

When we landed for PRF Honduras 2025 (Producer Roaster Forum), we expected to talk about climate change and the C market. We got way more than that. Between warehouse visits, bank-controlled coffee, and CEO-level farmers, one thing became clear: origin is where the action is. Here’s a recap of what we saw, heard, and learned—or at least what can be shared in public… 

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Algrano at SCA Expo 2025: Your guide to our events

Algrano is heading to Houston for SCA Expo 2025, and we’ve got an exciting lineup of events where you can connect with us! From networking with producers to workshops and thought-provoking lectures, here’s everything you need to know.

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What the C?!? The C-market explained

A primer on the C-market, demystifying its terms, jargon, and operations. As market volatility persists, understanding how it operates is more important than ever. For green buyers, navigating price swings and supply uncertainties means making informed decisions rather than waiting on the sidelines.

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