A new way forward.
Algrano is the gateway where independent producers and roasters take charge of how they discover, trade and manage coffee online.
Our online tools bring coffee buying into the 21st century. Now, roasters and producers are equal partners, breaking down the information asymmetry and speculation that traditional importers and coffee traders have exploited over the decades.
Independent roasters have direct access to producers, discovering coffees that meet their needs from producers who match their values.
Producers set their own prices, giving roasters price transparency from FOB to delivery costs. They have a wider customer base and direct contact with the roasters through our award-winning CRM.
This openness builds trust and fosters successful business relationships.
Real relationships support business growth through greater price stability, optimal quality, consistency, and authentic origin information.
This all leads to more resilient supply chains for independent entrepreneurs who can grow together.
Going global
Connecting roasters in North America and Europe with coffee producers in Latin America, Africa and Asia.
Some clients started buying 30 bags and today buy more than 600. It’s a work of trust and credibility. We have blind trust in every client who comes to us through Algrano. There’s nothing better than talking to your clients, exchanging ideas, and building relationships. They become our friends. It’s not just trading."
Our values
What you can expect from Algrano - even when nobody's watching
Changemakers
We dig deeper to create profound meaningful change.
Authentic
and for real
We walk the talk.
For independent entrepreneurs
We are with you.
Problem solvers
We seek out problems and develop solutions to make change happen.
Openness
We love to build relationships, value transparency and are not set in our ways.
Awards
While we're driven by our mission, we appreciate the recognition we get along the way.
News & Resources
How to research a roaster before you message them
Their website, LinkedIn and Instagram tell you who buys, what they source and what they care about. Here's what to look for before you hit send.
How to reward your loyal buyers with a private offer
Your cost to sell to the same roasters goes down after the third year, giving you flexibility to reward them. Identify which roasters can get an offer without the Matchmaking fee. They get a better price and your FOB remains the same.
.png)
How to use your CRM data for repeat coffee sales
Six ideas on how to use the roaster information you already have to improve retention, sell more to the same buyers and make cold leads warm again.