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About

A new way forward.

Algrano is the gateway where independent producers and roasters take charge of how they discover, trade and manage coffee online. 

A group of people standing around a table with bowls of food.

Our online tools bring coffee buying into the 21st century. Now, roasters and producers are equal partners, breaking down the information asymmetry and speculation that traditional importers and coffee traders have exploited over the decades.

How real relationships build resilient businesses

Independent roasters have direct access to producers, discovering coffees that meet their needs from producers who match their values.

Producers set their own prices, giving roasters price transparency from FOB to delivery costs. They have a wider customer base and direct contact with the roasters through our award-winning CRM.

This openness builds trust and fosters successful business relationships.

Real relationships support business growth through greater price stability, optimal quality, consistency, and authentic origin information.

This all leads to more resilient supply chains for independent entrepreneurs who can grow together.

Going global

Connecting roasters in North America and Europe with coffee producers in Latin America, Africa and Asia.

A couple of men standing next to each other.
A man holding a handful of grain in his hands.
A couple of men sitting next to each other.
A man holding a tray full of mussels.
A couple of men standing next to each other.
A woman in a white shirt is holding a cup.
A couple of men sitting next to each other.
A man holding a tray full of mussels.
A group of people standing around a coffee machine.
Two men sitting at a table with drinks.
A man in a green hat and white shirt working in a field.
A woman in a red head scarf is looking at a box.
A woman sitting at a table with a plate of food.
A group of people sitting around a table with laptops.
A man in an apron is eating some food.
Some clients started buying 30 bags and today buy more than 600. It’s a work of trust and credibility. We have blind trust in every client who comes to us through Algrano. There’s nothing better than talking to your clients, exchanging ideas, and building relationships. They become our friends. It’s not just trading."
Maurício Hervaz,
APAS Coffee, Brazil
Maurício Hervaz,
APAS Coffee, Brazil

Our values

What you can expect from Algrano - even when nobody's watching

Changemakers

We dig deeper to create profound meaningful change.

Authentic 

and for real

We walk the talk.

For independent entrepreneurs

We are with you.

Problem solvers

We seek out problems and develop solutions to make change happen.

Transparency

We love to build relationships, value transparency and are not set in our ways.

Awards

While we're driven by our mission, we appreciate the recognition we get along the way.

GBAExcellence 24
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News & Resources

From farm to roaster: How coffee producers navigate the market

May 22, 2025
Algrano

How do coffee producers really sell their beans and what stands in the way of fair prices? From learning to price and market their own lots to surviving climate shocks and challenging the rules of global trade, Brazilian producers show what it really takes to “go direct.” Featuring insights from the Filter Stories podcast, this post unpacks the real business behind beautiful coffee, and why relationships, not just quality, drive sustainability.

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Algrano at SCA Expo 2025: Redefining coffee relationships in Houston

May 14, 2025
Algrano

From a buzzing booth to bold conversations on finance and accountability, producers and roasters came together not just to taste coffee, but to rewrite the rules of how it’s sourced. This post brings you the standout stories: a roaster’s call for real commitment, a producer’s fight for fair credit, and the quiet power of transparent conversations that actually change things.

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SCA Expo 2025: A guide for roasters and producers

April 22, 2025
Algrano

Whether you're sourcing green coffee, showcasing your harvest, or just soaking in the energy, SCA Expo 2025 is the place to be.
This guide breaks down everything you need to plan your schedule, taste the right coffees, hit impactful lectures, and build meaningful relationships across the supply chain—especially if you're a roaster or producer. Don’t just attend: make it count.

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