Connecting Producers and Roasters Online Since 2015
Algrano was founded by three friends Gilles, Christian and Raphael after spending time together in Brazil. They realized that behind the request from one coffee producer to ‘help me sell my coffee’ there was a much deeper need to address the information asymmetry and power imbalances in the industry, and the internet provided a chance to do things better.
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Algrano’s vision is to create a prosperous and connected global coffee community.
We create change with technology to enable independent producers and roasters to thrive.
For independent
entrepreneurs
You can still buy coffee from Alessandro Hervaz, who was one of the first to list his coffee with us. Honey Farms and APAS have made over 180 sales directly to 58 roasters in Europe and the USA.
“As a small producer, when I manage to sell our specialty coffees internationally, I get an average 50% price increase compared to the domestic market, and up to 100%. That makes a big difference to me.”
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News & Resources
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Peru 2025 Harvest Update: Strong crop for a new chapter
After a challenging year marked by defaults and supply issues, Peruvian producers are reporting a strong, promising crop with increased volume and consistent quality. However, new market pressures are emerging. Details in our latest update!
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The US tariffs are here. Need a plan B(razil)?
The new US tariffs, especially the 50% charge on Brazilian coffee, are creating a new reality for roasters. Here, we provide actionable strategies to navigate the challenge, from communicating with producer partners to exploring alternative origins. It also introduces our upcoming roaster panel, where industry peers will share their own strategies for adapting to a changing market.
Build your direct sourcing program
Discover the behind-the-scenes of coffee export and import, learn the lingo of contracts, nail quality protocols, and hear directly from producers about direct trade — all in our two-day workshop in Zurich.