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Our Story

Connecting Producers and Roasters Online Since 2015

Algrano was founded by three friends Gilles, Christian and Raphael after spending time together in Brazil. They realized that behind the request from one coffee producer to ‘help me sell my coffee’ there was a much deeper need to address the information asymmetry and power imbalances in the industry, and the internet provided a chance to do things better.

A group of people looking at a cell phone.A van is parked on a dirt road.
A group of men standing around each other in the woods.A man sitting at a table using a laptop computer.
A group of people posing for a picture.
A collage of photos of a man working in a garden.
Our vision

Algrano’s vision is to create ​​a prosperous and connected global coffee community.

Our mission

We create change with technology to enable independent producers and roasters to thrive.

Circles

For independent
entrepreneurs

You can still buy coffee from Alessandro Hervaz, who was one of the first to list his coffee with us. Honey Farms and APAS have made over 180 sales directly to 58 roasters in Europe and the USA.

“As a small producer, when I manage to sell our specialty coffees internationally, I get an average 50% price increase compared to the domestic market, and up to 100%. That makes a big difference to me.”
Alessandro Hervaz
Honey Coffee Farm, Brazil
A man holding a tennis racket and a cell phone.
Alessandro Hervaz
Honey Coffee Farm, Brazil

News & Resources

Green coffee exempt from US tariffs

November 17, 2025
Algrano

The US coffee tariff is gone, but the specific 40% duty on Brazilian coffee hasn't dropped. Here is the breakdown of the conflicting orders and what you need to know before approving your next shipment.

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Where do I find information about my next shipment?

November 17, 2025
Luiza Pereira Furquim

Track your upcoming shipments easily in your Algrano account. See your contracts onboard the container, the shipping dates, the load port, and find the contacts of the responsible exporter.

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Betting on Partnership: Tasting events with Sancoffee and Clearpath

November 12, 2025
Kat Melheim

Join us in Zurich or Raleigh to celebrate two of our partners: Sancoffee and Clearpath. Get an exclusive look at their amazing auction lots before they are gone!

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