Connecting Producers and Roasters Online Since 2015
Algrano was founded by three friends Gilles, Christian and Raphael after spending time together in Brazil. They realized that behind the request from one coffee producer to ‘help me sell my coffee’ there was a much deeper need to address the information asymmetry and power imbalances in the industry, and the internet provided a chance to do things better.
%201.webp)
Algrano’s vision is to create a prosperous and connected global coffee community.
We create change with technology to enable independent producers and roasters to thrive.
For independent
entrepreneurs
You can still buy coffee from Alessandro Hervaz, who was one of the first to list his coffee with us. Honey Farms and APAS have made over 180 sales directly to 58 roasters in Europe and the USA.
“As a small producer, when I manage to sell our specialty coffees internationally, I get an average 50% price increase compared to the domestic market, and up to 100%. That makes a big difference to me.”
%201.webp)
News & Resources
Build your direct sourcing program
Discover the behind-the-scenes of coffee export and import, learn the lingo of contracts, nail quality protocols, and hear directly from producers about direct trade — all in our two-day workshop in Zurich.
%201%402x%20(2).png)
US Tariffs on Coffee: August 2025 Update
The coffee import landscape has shifted. We break down the new US tariffs and offer actionable strategies for roasters and producers to manage their sourcing, sales, and partnerships.
%201%402x%20(3).png)
WOC Geneva 2025: A celebration of evolving partnerships
Celebrating a decade of Algrano's journey at World of Coffee Geneva 2025. Here you can check the highlights the launch of new services to empower producers, the genuine connections forged at the booth, and the community spirit that continues to drive Algrano's mission of people-first coffee trade.