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Blog: The Source

Your gateway to all things green coffee buying, selling, and coffee markets. Education, real stories, and market updates to help roasters and producers build true direct trade relationships.

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Want to dive into direct trade?  Get across green buying and selling? You’re in the right place.

Green buying and roastery

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What we learned in Honduras: credit, chisme, and why origin trips hit different

When we landed for PRF Honduras 2025 (Producer Roaster Forum), we expected to talk about climate change and the C market. We got way more than that. Between warehouse visits, bank-controlled coffee, and CEO-level farmers, one thing became clear: origin is where the action is. Here’s a recap of what we saw, heard, and learned—or at least what can be shared in public… 

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Sourcing Brazil for blends & espresso? Up your skills with this green grading guide

Sourcing Brazil for blends & espresso? Up your skills with this green grading guide

Struggling to find a volume coffee from Brazil that fits your budget? You’re not the only one. Learn about how coffee is graded in this origin and discover what options you have to source a good lot at a price that works for you and the producer.

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The Big Short: inside today’s coffee trading crisis

The Big Short: inside today’s coffee trading crisis

In 2008, the world awakened in a financial crisis. Big banks got bigger. Not safer, but bigger. There was consolidation in the financial industry. But consolidation was just the result of a worldwide crisis in which we ended up because of unchecked speculation.

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How to make good coffee accessible & increase the roastery's reach

How to make good coffee accessible & increase the roastery's reach

When operational costs go up and consumers have less money to spend, specialty coffee roasters have to be creative. In this blog, we’ll share the takeaways of the Ready to Rumble webinar series with four industry experts in Europe and the USA.

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Origin news

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All eyes on Honduras after Ethiopian delays and Peru defaults

Honduras is already exporting more coffee than last year. Production may be down slightly, but there’s no talk of shortages. However, roasters should pay close attention to whom they source from. Let’s unpack the Honduran financing landscape and its wave of effects across the sector.

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“I don’t grow coffee in NY”: Ugandan producers on prices and the new crop

Uganda’s Arabica harvest is here, though volumes are down thanks to unpredictable weather. Local exporters are going head-to-head with big traders, supporting farmers with skills and resources. Learn how Uganda’s pricing dynamics impact sustainable sourcing.

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Are there crop failures hiding in Brazil? The 2024 harvest update

Brazil is producing and exporting a lot of coffee but things are far from smooth. While volumes are good, producers need more cherries to build exportable coffee lots. With crop failures lurking in the forecasts, here’s what green buyers need to know to talk coffee with suppliers.

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Peruvian coffee is in demand and might sell out faster than you think

Exporters and cooperatives from Peru are seeing a surge in contracts despite high parchment prices. Leaf rust has led to a short supply of clean cup lots—just when Peruvian coffee became the go-to option to cover shipping delays from Ethiopia. Get the full picture here.

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Bell Lane and Fazenda Canta Galo

The roastery used Algrano’s services to build a key producer relationship. Why? So they have the right tools for value-based sales and can keep customers loyal without fighting price wars.
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